When the Coronavirus hit America, no one could have predicted the financial outcome of this crisis. For businesses deemed non-essential, it meant certain death if they did not find a new way to stay open and connect with their clients. And that is what Jeff Bolling, from Jeff B Jewelers did. They adapted to the new conditions and created Zoom meetings to continue to do business.
Zoom is a digital meeting application that allows people to meet via video conference. In many respects, Zoom does nothing new. It’s a cloud-based tool where you can host calls with others. Users can open chat rooms and can have up to 500 attendees all sharing the feed from their webcams, thus giving the illusion of a typical meeting.
With social distancing and businesses shuttered, for Jeff to stay in business, he needed to find a way to continue to meet with customers just like he would if they entered his store in Denver, Colorado.
“Luckily, we established video conferencing last year, but no one took advantage of it. We purchased over $50k in software to allow us to digitally design and show people what they were buying,” said Jeff.
Jeff B Jewelers uses Computer Aided Designs (CAD) to design, create, and make some of the best custom-made jewelry in the country. The process to dream up a new piece of hardware can be done in three easy meetings.
“We start off with a discovery meeting where the client can describe what they are looking for. Then at the next meeting, we present some of our ideas and show them some examples of what we designed. The last meeting is picking a final CAD drawing and determining a date of delivery.”
Since the introduction of Zoom meetings, Jeff B Jewelers’ business has picked up. They can meet with a customer from anywhere in the country or clients can simply dial into a Zoom meeting and wait a moment for the video chat to start.
“We are still functioning just as if we were in our Cherry Creek store. Customers can call 303-590-1919 and in moments we can begin a Zoom meeting.”
Jeff B Jewelers caters to people ages 26 to 50 and offers custom designs for anyone who wants something special up to professional athletes looking to get their dream pieces of bling.
They also specialize in watches, wedding rings, engagement rings, and rubber wedding bands for men.
“We can do custom pieces that range from $8,000 to $15,000 and we have a wide selection of products to choose from.
While the shutdown continues to plague non-essential businesses, companies like Jeff B Jewelers are adapting and thriving with video conferencing and Zoom meetings to stay connected to their customers. For more information about Jeff B Jewelers, contact Jeff at 303-590-1919.
